Launching your electric vehicle (EV) requires a strategic marketing plan that highlights your brand's unique value proposition. Focus on the sustainability and innovation aspects of your EV to appeal to environmentally conscious consumers. Utilize digital marketing channels such as social media, email campaigns, and search engine marketing to reach a broad audience. Collaborative partnerships with influencers and eco-friendly brands can enhance your visibility and credibility. Consider organizing launch events and test drive opportunities to give potential customers firsthand experience with your vehicle. Gathering and showcasing customer testimonials and reviews can build trust and encourage adoption. Remember, consistent messaging and a strong online presence are key to differentiating your EV in a competitive market.